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52 Fantastic Nascar Demographics - BrandonGaille.com

    https://brandongaille.com/52-fantastic-nascar-demographics/#:~:text=1%20in%202%20people%20who%20watch%20NASCAR%20on,%2420k%20every%20year%20from%20the%20work%20they%20do.
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Racer and Fan Demographics - WISSOTA

    https://www.wissota.org/racer-and-fan-demographics/
    I often find out about local businesses because of sponsorship or sponsorship promotions at the track. Strongly Agree 28.38%. Agree 46.29%. Neither Agree Nor Disagree 21.40%. Disagree 1.75%. Strongly Disagree 0.87%.

52 Fantastic Nascar Demographics - BrandonGaille.com

    https://brandongaille.com/52-fantastic-nascar-demographics/
    The average NASCAR fan is almost 2x more likely to be over 45 than under 29. African-Americans are 27% less likely and Hispanics are 20% less likely to follow the sport when compared to Caucasians. The average NASCAR fan is twice as likely to live in rural areas of the South or Midwest.

NASCAR FAN BASE DEMOGRAPHICS - Brent Sherman

    https://brentsherman.com/PDFS/NASCAR.pdf
    NASCAR FAN BASE DEMOGRAPHICS . GENDER DISTRIBUTION The NASCAR fan base is 63% male, 37% female. Gender NASCAR Fans Male 63% Female 37% . AGE DISTRIBUTION NASCAR fans are just as likely as the U.S. population to be 18-44 (98 index vs. U.S population). Age U.S. Population NASCAR Fans Index NASCAR Fans vs. U.S. Population

Formula 1 reveals details of fan segmentation research

    https://www.formula1.com/en/latest/article.formula-1-reveals-details-of-fan-segmentation-research.19u9fkhcB8cOocIwAacuow.html
    New research conducted by Formula 1 - in partnership with Ipsos MORI Social Research Institute - has revealed that two third of sports fans surveyed across seven different territories identify as Formula One fans, and that one fifth of the half a billion fans across these markets are avid fans of the sport. In a bid to understand the type of ...

33 Performance Racing Industry Statistics and Trends ...

    https://brandongaille.com/33-performance-racing-industry-statistics-and-trends/
    #31. 71% of NHRA drag racing fans are men, with the 25-54 age demographic representing the largest percentage. 71% have a household income of $75,000 or less. Only 44% of NHRA fans are employed full-time, but 37% are currently attending a technical or vocational school. (Boteler Racing) #32.

IndyCar fans in the U.S. by age 2018 | Statista

    https://www.statista.com/statistics/864186/indycar-viewers-age/
    Nov 25, 2020. This graph shows the share of IndyCar fans in the United States in 2018, by gender. According to the source, 42 percent of IndyCar fans in …

FOUR KEYS TO THE AUDIENCE

    https://d23tfy9qcn7fl2.cloudfront.net/images/sponsors/2018_Verizon_IndyCar_Series_Brand_Demographics.pdf
    INDYCAR FANS ARE A COVETED DEMOGRAPHIC. 69million. INDYCAR fans in the US There are. 66%of fans are male. INDYCAR fans have an average HH Income of $88,500+. 42% 41% 35% 40% 34% 41% 39% 39% 37% 39% 19% 20% 28% 21% 29% 20%. INDYCAR NASCAR MLB NBA NFL NHL. 18-34 35-54 55+.

Race Track Marketing: Think Mindset, Not Demographics ...

    http://www.dirtymouthcommunications.com/race-track-marketing-think-mindset-not-demographics/
    That’s a way of saying that our fans fit into certain factual demographics. The same goes for sponsorship. How tempted have you been to target companies that are within your geographic region and ‘make a lot of money’? ... Kristin Swartzlander is passionate about applying business sense to racing 'nonsense' in hopes of growing the sport ...

NASCAR - Statistics & Facts | Statista

    https://www.statista.com/topics/4491/nascar/
    NASCAR - Statistics & Facts. NASCAR, or the National Association for Stock Car Auto Racing, is a privately-owned American auto racing company based in Daytona Beach, Florida. It is best known for ...

Automotive Enthusiast Demographics and Statistics ...

    https://blog.anthonythomas.com/automotive-enthusiast-demographics-and-statistics-aftermarket-brands-should-know
    Audience Demographics 66% of automotive enthusiasts are male . While that's still the majority, young women (18-34) also make up a large portion of the DIY community, with 54% performing their own automotive maintenance.

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