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DEMOGRAPHICS (PROPOSAL) | Kinser Racing
https://www.kinserracing.com/proposal-demographics#:~:text=The%20U.S.%20dirt%20track%20industry%2C%2030%20Millions%20fans%2C,support%20sponsor%27s%20product%20%28Nielsen%29%20600%2C000%20social%20media%20followers
Dirt Track Demographics | STLRacing.com
https://www.stlracing.com/community/index.php?threads/dirt-track-demographics.49405/
The Dirt Late Model demographics provide an ideal match for the marketing objectives of both automotive and non-automotive sponsors. Specifically, when you put the spotlight on the typical Dirt Late Model fan, he has the following profile. Typical Race Fan-30 to 40 years of age-High school educated-From all income brackets -Male-Married-Employed
DEMOGRAPHICS (PROPOSAL) | Kinser Racing
https://www.kinserracing.com/proposal-demographics
The U.S. dirt track industry, 30 Millions fans, 1 Billion a year industry, 800 dirt tracks in 49 States (CNN) 96% of spectators will buy or support sponsor's product (Nielsen) 600,000 social media followers. 650,000 live attendance. Spectators spend an average of $100 a …
The "Real" Demographics - Tristan Carman Racing
http://tristancarmanracing.weebly.com/the-real-demographics.html
While Tristan Carman Racing understands that the sum total is significant, the overall impact of the funding far outweigh the expenditure. The average race attendance at a local Texas Dirt Track on a Friday or Saturday is 3600 fans; of those 3600, on average 60% are male, and in the 19-35 year old demographic. 60% equates out to 2160 customers or potential customers.
Dirt Racing is a Growing Threat to NASCAR - Racing News
https://racingnews.co/2017/02/08/dirt-racing-threat-to-nascar/
The Atlanta Motor Speedway race in 2015 drew 9.507 million tv viewers. That same race in 2016 drew just 6.800 million. Meanwhile, dirt racing is thriving. The Gateway Dirt Nationals in December 2016 drew enough dirt racing fans to sell-out the Edward Jones Dome in St. Louis. 15,000 tickets sold and theirs room to grow. The entire top section of the stadium …
Race Track Marketing: Think Mindset, Not Demographics
http://www.dirtymouthcommunications.com/race-track-marketing-think-mindset-not-demographics/
Traditionally, that ideal customer profile is created around a set of demographics which might include age, gender, location, income level, race, religion, marital status, etc. This is a set of facts that we used to employ to figure out what type of person is most likely to buy Widget X or hire Service Provider Y.
The Total Novice's Guide to Dirt Track Racing - AxleAddict
https://axleaddict.com/cars/The-Total-Novices-Guide-to-Dirt-Track-Racing
Often overlooked in the mainstream, dirt track racing is perhaps the most exciting form of automobile racing in North America. It’s a popular form of racing held on oval tracks with a surface of dirt or clay. Dirt track racing is done on over 1,500 tracks throughout the United States. In the 1920s and 30s, dirt track racing became the dominant form of automobile racing in the …
2019 DIRT SERIES MEDIA & MARKETING PACKET
https://dirtseriesracing.com/uploads/3/5/4/9/35497107/2019_dirt_series_media_and_marketing_kit_pp.pdf
demographics reached being male with 40% between the age of 20-45 • Our website gets over 200,000 hits and 15,000 visits a month • The Dirt Series Video presence goes out to 1000s of subscribers, fan viewers and racers each month. • Race Event and newsletter updates go to 1,000s of subscribers and followers through our email database
Short Track Report - North Carolina Motorsports Association
http://northcarolinamotorsportsassociation.org/wp-content/uploads/2012/07/Short-Track-White-Paper.pdf
touring series events per year are 6.1 per track. Touring race teams tend to have higher annual racing budgets. Teams average 5+ crew members per team and there are typically 20-50 teams per event. Touring teams typically travel with a race trailer and semi tractor or passenger truck. Some use air transportation both commercial and private.
World Racing Group – Home of the World of Outlaws and …
https://worldracinggroup.com/
What is World Racing Group. World Racing Group is the premier sanctioning body for dirt track racing in the United States and Canada. World Racing Group encompasses the World of Outlaws NOS Energy Drink Sprint Car Series, World of Outlaws Late Model Series, Super DIRTcar Series Big-Block Modifieds, and a vast DIRTcar Racing sanctioning program of more than 5,000 races …
What NASCAR's Declining Popularity Can Teach Us About …
https://www.entrepreneur.com/article/325850
A 2017 Racing News story compared NASCAR and dirt racing audience attendance. Thirty of 39 NASCAR races in 2016 saw declining viewership. One race actually collapsed from 9.5 million viewers in ...
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