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Racing in style: 2008 Melbourne Cup Carnival Marquees

    https://www.australiandesignreview.com/interiors/racing-in-style-2008-melbourne-cup-carnival-marquees/
    Employed in the service of brand equity, the 2008 marquees offered a diverse range of experiences. Mim Design s reworking of the de Campo Architects …

Melbourne Cup Racing and Fashion - We Love Melbourne

    https://www.welove-melbourne.com/melbourne-cup-racing-and-fashion/
    As one of the most prestigious two-mile horse races in the world, the annual Melbourne Cup is a sporting and fashion affair that has become a national icon and a major Victorian tourist attraction. The First Ever Race. The first Melbourne Cup race was held in 1861, where seventeen horses contested for a gold watch and 170 pounds in cash.

2008 Melbourne Cup Carnival launched | RACING.COM

    https://www.racing.com/news/2008-11-17/melbourne-cup-carnival-launched
    The 2008 Melbourne Cup Carnival was officially launched today at Waterfront City at the Docklands, as the Victoria Racing Club welcomed home the Emirates Melbourne Cup Trophy from a world-wide and national tour. Hosted by Channel Seven's Peter Mitchell and Rebecca Maddern, special guests included astute UK-based trainer Luca Cumani, who trained …

Melbourne Cup – Evolving Fashions on the Field 150 Years

    https://www.thecultureconcept.com/melbourne-cup-evolving-fashions-on-the-field-150-years
    By Carolyn McDowall October 29, 2013. Melbourne Cup – Evolving Fashions on the Field 150 Years +. Costume encompasses all that we wear, including …

Melbourne Cup Fashion - Fashions on the Field

    https://www.races.com.au/melbourne-cup/fashion/
    Melbourne Cup Fashion Competitions. The biggest sponsor of racing fashion is MYER who now host the Fashions on the Field competition at Melbourne. This competition is an opportunity for the fashion industry to showcase its designs and for men and women to indulge in their ‘passion for fashion’. Along with the Millinery Award and the Design ...

Glimpse at the history of racing fashion - Just Horse Racing

    https://www.justhorseracing.com.au/news/australian-racing/glimpse-at-the-history-of-racing-fashion/353975
    Fashions on the Field is a pinnacle event of Melbourne Cup week and the spring Racing Carnival with style and glamour often steering the news away from horses. Men and women alike have been drawn to the race’s frivolities since the 19th century, each year upping the stakes and donning some of the year’s most unique and luxurious styles.

Spring Racing: 50 yrs of Fashions on the Field

    https://www.smh.com.au/lifestyle/fashion/spring-racing-50-yrs-of-fashions-on-the-field-20121012-27hxc.html
    Winner of Fashion on the field Kirsty MacGillivray Melbourne Cup 2008. Justin McManus 22 / 27 Amy Robson, 21 wears her grandmother Sandra Robson's extravagantly chic sherbet orange peplum top and pleated cream pencil skirt in Fashions on the Field.

Melbourne Cup Day Racing Fashion = Colour, Fun, Hats, Fashion

    https://racefashion.blogspot.com/2012/11/melbourne-cup-day-racing-fashion-colour.html
    Racing Fashion, Fashions on the Field, Millinery, Hats and a bit of Goss going on. Mwah! xxxx ... Racing Fashion is so totally in love with this hat. Probably one of the most photographed hats of Melbourne Cup Carnival. Racing Fashion loves Amy Robson and Sarah Bremmer, both finalists vying for the Australian Fashions on the Field Title. Happy ...

The Fashions on the Field rebrand that saved a fan …

    https://www.marketingmag.com.au/hubs-c/casestudy-fashions-mk0218/
    Here’s how Melbourne Racing Club revitalised the experience to boost Fashions on the Field entries. This article originally appeared in The Experience Issue, our February/March print edition of Marketing magazine. Campaign: Westfield Style Stakes. Client: Melbourne Racing Club. Agency: Neonormal . Background

A Look at Our Past Fashions on the Field National Winners

    https://www.milanoimai.com/fotf-past-winners/
    A Look at Our Past Fashions on the Field National Winners The prestigious Fashions on the Field competition was first introduced in 1962 as a way of getting more women to attend the races. Hopeful entrants were enticed by a generous prize pool of 7,000 pounds and could enter in two categories; outfits under 30 pounds and outfits over 50 pounds.

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